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Naama Elson
Meet
Naama’s artistic journey began in childhood, where her passion for creativity flourished through hands-on exploration with any materials she could find. Her defining moment came in 2011 while studying fashion design in Florence, Italy, where she discovered the enchanting blend of watercolor and paper—a love story that continues to inspire her work today.
From her studio, Naama crafts illustrations that bring inspiration, joy, and character to everyday life. Her soft, magical style evokes the charm of fairy tales, drawing from nature, global travels, and unique materials. Every piece is thoughtfully handcrafted using the highest quality materials and produced in collaboration with local manufacturers.
"It’s not just about design, but about enriching children's experiences and creating lasting memories. I find it fulfilling to bring joy, adventure, and a touch of magic to their lives," she shared.
Naama’s meticulous attention to detail is evident in every aspect of her work—from the illustrations themselves to the careful packaging and shipping process. Her creations are more than just art; they are invitations to experience beauty in everyday moments, transforming spaces with warmth and wonder.
Naama is an illustrator whose love for design infuses every piece she creates
"I love creating products for children because it allows me to connect with their world of imagination and innocence"